The same searches run in every state and in 99 metros, every month. Car insurance returned a Google AIO on 78.6% of searches here, home on 79.7% and business insurance on 84.1%.
| State | AI Overview rate | Ranks first | Cited most | Lines |
|---|---|---|---|---|
| Alabama | 78.9% | Allstate | Progressive | 3 |
| Alaska | 89.5% | Allstate | Liberty Mutual | 3 |
| Arizona | 78.9% | Allstate | Liberty Mutual | 3 |
| Arkansas | 78.9% | Allstate | Liberty Mutual | 3 |
| California | 78.9% | Allstate | Progressive | 3 |
| Colorado | 78.9% | Allstate | Liberty Mutual | 3 |
| Connecticut | 78.9% | Allstate | Liberty Mutual | 3 |
| Delaware | 73.7% | Allstate | Liberty Mutual | 3 |
| Florida | 78.9% | Allstate | Liberty Mutual | 3 |
| Georgia | 78.9% | Allstate | Progressive | 3 |
| Hawaii | 84.2% | Allstate | Progressive | 3 |
| Idaho | 89.5% | Allstate | Liberty Mutual | 3 |
| Illinois | 73.7% | Allstate | Liberty Mutual | 3 |
| Indiana | 73.7% | Allstate | Liberty Mutual | 3 |
| Iowa | 78.9% | Allstate | Liberty Mutual | 3 |
| Kansas | 73.7% | Allstate | Progressive | 3 |
| Kentucky | 78.9% | Allstate | Progressive | 3 |
| Louisiana | 78.9% | Allstate | Liberty Mutual | 3 |
| Maine | 84.2% | Allstate | Allstate | 3 |
| Maryland | 84.2% | Allstate | Liberty Mutual | 3 |
| Massachusetts | 78.9% | Allstate | Allstate | 3 |
| Michigan | 89.5% | Allstate | Allstate | 3 |
| Minnesota | 84.2% | Allstate | Liberty Mutual | 2 |
| Mississippi | 78.9% | Allstate | Allstate | 2 |
| Missouri | 73.7% | Allstate | Progressive | 2 |
| Montana | 73.7% | Allstate | Liberty Mutual | 3 |
| Nebraska | 84.2% | Allstate | Liberty Mutual | 3 |
| Nevada | 84.2% | Allstate | Liberty Mutual | 3 |
| New Hampshire | 78.9% | Allstate | Allstate | 3 |
| New Jersey | 78.9% | Allstate | Progressive | 3 |
| New Mexico | 84.2% | Allstate | Liberty Mutual | 3 |
| New York | 89.5% | Allstate | Liberty Mutual | 3 |
| North Carolina | 68.4% | Allstate | Liberty Mutual | 3 |
| North Dakota | 84.2% | Allstate | Allstate | 3 |
| Ohio | 78.9% | Allstate | Liberty Mutual | 3 |
| Oklahoma | 73.7% | Allstate | GEICO | 3 |
| Oregon | 68.4% | Allstate | Liberty Mutual | 3 |
| Pennsylvania | 78.9% | Allstate | Liberty Mutual | 3 |
| Rhode Island | 73.7% | Allstate | Liberty Mutual | 3 |
| South Carolina | 73.7% | Allstate | Progressive | 3 |
| South Dakota | 78.9% | Allstate | Progressive | 2 |
| Tennessee | 78.9% | Allstate | Allstate | 3 |
| Texas | 73.7% | Allstate | Liberty Mutual | 3 |
| Utah | 78.9% | Allstate | Progressive | 3 |
| Vermont | 68.4% | Allstate | Progressive | 3 |
| Virginia | 73.7% | Allstate | Liberty Mutual | 2 |
| Washington | 78.9% | Allstate | Liberty Mutual | 3 |
| West Virginia | 73.7% | Allstate | Allstate | 3 |
| Wisconsin | 73.7% | Allstate | Liberty Mutual | 3 |
| Wyoming | 78.9% | Allstate | Progressive | 3 |
Near-me insurance searches return a three-slot map almost every time and a written answer almost never. This is the layer that decides which local business gets the phone call.
| Metro | State | Holds the most slots | Businesses | Median rating |
|---|---|---|---|---|
| Albany | New York | — | 7 | 4.9 |
| Albuquerque | New Mexico | — | 10 | 4.9 |
| Allentown | Pennsylvania | — | 5 | 4.9 |
| Anaheim | California | — | 9 | 4.9 |
| Arlington | Texas | — | 10 | 4.9 |
| Atlanta | Georgia | — | 9 | 4.8 |
| Aurora | Colorado | — | 10 | 4.3 |
| Austin | Texas | — | 11 | 4.8 |
| Bakersfield | California | — | 10 | 4.8 |
| Baltimore | Maryland | — | 9 | 4.9 |
| Baton Rouge | Louisiana | — | 10 | 4.9 |
| Birmingham | Alabama | — | 8 | 5 |
| Boise | Idaho | — | 10 | 4.9 |
| Boston | Massachusetts | — | 6 | 4.9 |
| Bridgeport | Connecticut | — | 6 | 4.7 |
| Buffalo | New York | — | 7 | 4.8 |
| Cape Coral | Florida | — | 8 | 4.9 |
| Chandler | Arizona | — | 9 | 4.8 |
| Charlotte | North Carolina | — | 9 | 4.9 |
| Chicago | Illinois | — | 8 | 4.9 |
| Cincinnati | Ohio | — | 11 | 4.9 |
| Cleveland | Ohio | — | 6 | 4.9 |
| Colorado Springs | Colorado | — | 9 | 4.95 |
| Columbia | South Carolina | — | 9 | 5 |
| Columbus | Ohio | — | 10 | 4.8 |
| Corpus Christi | Texas | — | 9 | 4.9 |
| Dallas | Texas | — | 13 | 4.9 |
| Denver | Colorado | — | 14 | 4.9 |
| Des Moines | Iowa | — | 9 | 4.8 |
| Detroit | Michigan | — | 9 | 4.9 |
| El Paso | Texas | — | 11 | 4.9 |
| Eugene | Oregon | — | 11 | 4.85 |
| Fort Lauderdale | Florida | — | 8 | 4.9 |
| Fort Worth | Texas | — | 13 | 4.9 |
| Fresno | California | — | 6 | 4.9 |
| Grand Rapids | Michigan | — | 8 | 4.9 |
| Harrisburg | Pennsylvania | — | 5 | 4.800000000000001 |
| Hartford | Connecticut | — | 7 | 4.25 |
| Henderson | Nevada | — | 9 | 4.9 |
| Houston | Texas | — | 16 | 4.8 |
| Indianapolis | Indiana | — | 9 | 4.9 |
| Jackson | Mississippi | — | 7 | 4.9 |
| Jacksonville | Florida | — | 8 | 4.7 |
| Jersey City | New Jersey | — | 11 | 4.9 |
| Kansas City | Missouri | — | 12 | 4.8 |
| Lansing | Michigan | — | 6 | 4.65 |
| Laredo | Texas | — | 9 | 4.7 |
| Las Vegas | Nevada | — | 9 | 4.7 |
| Little Rock | Arkansas | — | 11 | 4.6 |
| Long Beach | California | — | 8 | 4.8 |
| Los Angeles | California | — | 13 | 4.8 |
| Louisville | Kentucky | — | 16 | 4.8 |
| Lubbock | Texas | — | 9 | 4.8 |
| Mcallen | Texas | — | 10 | 4.8 |
| Memphis | Tennessee | — | 12 | 4.9 |
| Mesa | Arizona | — | 11 | 4.8 |
| Miami | Florida | — | 14 | 5 |
| Milwaukee | Wisconsin | — | 8 | 4.7 |
| Minneapolis | Minnesota | — | 8 | 4.9 |
| Mobile | Alabama | — | 5 | 4.9 |
| Nashville | Tennessee | — | 11 | 4.9 |
| New Orleans | Louisiana | — | 13 | 4.8 |
| New York | New York | — | 13 | 4.8 |
| Newark | New Jersey | — | 6 | 4.5 |
| Oakland | California | — | 9 | 5 |
| Oklahoma City | Oklahoma | — | 9 | 4.8 |
| Omaha | Nebraska | — | 12 | 4.5 |
| Orlando | Florida | — | 9 | 5 |
| Philadelphia | Pennsylvania | — | 13 | 4.9 |
| Phoenix | Arizona | — | 10 | 4.9 |
| Pittsburgh | Pennsylvania | — | 9 | 4.9 |
| Plano | Texas | — | 9 | 4.7 |
| Portland | Oregon | — | 10 | 4.9 |
| Providence | Rhode Island | — | 9 | 4.9 |
| Raleigh | North Carolina | — | 10 | 5 |
| Reno | Nevada | — | 9 | 4.8 |
| Richmond | Virginia | — | 8 | 4.9 |
| Riverside | California | — | 10 | 4.8 |
| Rochester | New York | — | 10 | 4.9 |
| Sacramento | California | — | 11 | 4.75 |
| Salt Lake City | Utah | — | 6 | 4.7 |
| San Antonio | Texas | — | 13 | 4.9 |
| San Diego | California | — | 7 | 5 |
| San Francisco | California | — | 10 | 4.9 |
| San Jose | California | — | 8 | 4.9 |
| Sarasota | Florida | — | 8 | 4.75 |
| Seattle | Washington | — | 7 | 4.9 |
| Spokane | Washington | — | 8 | 4.9 |
| St. Louis | — | — | 9 | 4.9 |
| St. Petersburg | — | — | 9 | 4.8 |
| Syracuse | New York | — | 6 | 4.7 |
| Tacoma | Washington | — | 12 | 4.9 |
| Tallahassee | Florida | — | 5 | 4.7 |
| Tampa | Florida | — | 13 | 4.8 |
| Tucson | Arizona | — | 8 | 4.8 |
| Tulsa | Oklahoma | — | 11 | 4.85 |
| Washington | District of Columbia | — | 11 | 4.6 |
| Wichita | Kansas | — | 5 | 4.3 |
| Worcester | Massachusetts | — | 6 | 4.8 |
We run the same capture on your query set, your markets and your lines, and send you the scores against the competitors you actually face.