Pennsylvania
United StatesProgressive leads both the organic results and the AI citations in Pennsylvania, which is unusual: it is the less common of the two outcomes. An AI Overview appeared on 84.2% of the 19 searches tracked here, citing an average of 7.4 sources.
| # | Carrier | Visibility index |
|---|---|---|
| 01 | Progressive | 100 |
| 02 | Allstate | 49.2 |
| 03 | GEICO | 31.7 |
| 04 | Liberty Mutual | 16.7 |
| 05 | State Farm | 15 |
| 06 | Direct Auto | 15 |
| 07 | AAA | 8.3 |
| 08 | Travel Guard | 6.7 |
| 09 | Travelers | 6.7 |
| 10 | MAPFRE | 5.6 |
| # | Carrier | Share of carrier citations |
|---|---|---|
| 01 | Progressive | 23.5% |
| 02 | GEICO | 17.6% |
| 03 | Liberty Mutual | 17.6% |
| 04 | Allstate | 11.8% |
| 05 | Nationwide | 8.8% |
| 06 | State Farm | 5.9% |
| 07 | AAA | 2.9% |
| 08 | Farmers | 2.9% |
| 09 | Lemonade | 2.9% |
| 10 | Mercury Insurance | 2.9% |
| # | Source type | Share of citations |
|---|---|---|
| 01 | aggregator | 33.1% |
| 02 | carrier | 28.8% |
| 03 | publisher | 14.4% |
| 04 | forum | 11.9% |
| 05 | unknown | 9.3% |
| 06 | agency | 1.7% |
| 07 | law firm | 0.8% |
| # | Carrier | Share of mentions |
|---|---|---|
| 01 | Progressive | 19.6% |
| 02 | GEICO | 16.1% |
| 03 | State Farm | 10.7% |
| 04 | Travelers | 10.7% |
| 05 | Allstate | 8.9% |
| 06 | Erie Insurance | 8.9% |
| 07 | Nationwide | 7.1% |
| 08 | USAA | 7.1% |
| 09 | Plymouth Rock | 3.6% |
| 10 | AAA | 1.8% |
Being described in the answer and being cited as a source are different things.
| Search intent | Returned an AI Overview |
|---|---|
| comparison | 100% |
| cost | 100% |
| informational | 100% |
| quote | 100% |
| head | 50% |
| near me | 0% |
Public boards list national carriers and aggregate the rest. We will run your brand against this exact query set in Pennsylvania and send you all three scores.
| # | Metro | Leading business | Share of slots | Businesses | Rating |
|---|---|---|---|---|---|
| 01 | Allentown | Acceptance Insurance | 30.6% | 8 | 4.9 |
| 02 | Harrisburg | Capital Region Insurance Agency, Inc. | 30.6% | 6 | 5 |
| 03 | Philadelphia | Thomas Auto Insurance Agency | 19.4% | 15 | 5 |
| 04 | Pittsburgh | Brown Insurance Agency | 33.3% | 9 | 4.9 |
Near-me searches are measured per metro, not per state. Each metro has its own board.
The citation table above lists insurers only. This one lists everything the answer actually pointed at, which is a different picture: in Pennsylvania, insurers are 28.8% of cited sources and comparison sites are 33.1%.
| # | Source | Type | Share of citations |
|---|---|---|---|
| 01 | Insurify insurify.com | Comparison sites | 11.9% |
| 02 | Progressive progressive.com | Insurers | 6.8% |
| 03 | The Zebra thezebra.com | Comparison sites | 5.9% |
| 04 | GEICO geico.com | Insurers | 5.1% |
| 05 | Liberty Mutual libertymutual.com | Insurers | 5.1% |
| 06 | Quora quora.com | Forums | 5.1% |
| 07 | US News usnews.com | Publishers | 5.1% |
| 08 | Allstate allstate.com | Insurers | 3.4% |
| 09 | Compare.com compare.com | Comparison sites | 3.4% |
| 10 | NerdWallet nerdwallet.com | Comparison sites | 3.4% |
| 11 | Experian experian.com | Publishers | 2.5% |
| 12 | Nationwide nationwide.com | Insurers | 2.5% |
| 13 | Reddit reddit.com | Forums | 2.5% |
| 14 | YouTube youtube.com | Forums | 2.5% |
| 15 | CNBC cnbc.com | Publishers | 1.7% |
| 16 | FinanceBuzz financebuzz.com | Publishers | 1.7% |
| 17 | Forbes Advisor forbes.com | Publishers | 1.7% |
| 18 | Insure.com insure.com | Comparison sites | 1.7% |
| 19 | Jerry jerry.ai | Comparison sites | 1.7% |
| 20 | State Farm statefarm.com | Insurers | 1.7% |
| 21 | CarInsurance.com carinsurance.com | Comparison sites | 0.8% |
| 22 | cbsnews.com cbsnews.com | unknown | 0.8% |
| 23 | ChooseFI choosefi.com | Forums | 0.8% |
| 24 | Consumer Reports consumerreports.org | Publishers | 0.8% |
| 25 | coverageadvisor.com coverageadvisor.com | unknown | 0.8% |
| 26 | eInsurance einsurance.com | Comparison sites | 0.8% |
| 27 | Farmers farmers.com | Insurers | 0.8% |
| 28 | Gallon Law gallonlaw.com | Law firms | 0.8% |
| 29 | goodcar.com goodcar.com | unknown | 0.8% |
| 30 | hanover.com hanover.com | unknown | 0.8% |
| 31 | H&H Insurance hhinsurance.com | Agencies | 0.8% |
| 32 | Insurance.com insurance.com | Comparison sites | 0.8% |
| 33 | JustAnswer justanswer.com | Forums | 0.8% |
| 34 | Leavitt Group leavitt.com | Agencies | 0.8% |
| 35 | Lemonade lemonade.com | Insurers | 0.8% |
| 36 | LendingTree lendingtree.com | Comparison sites | 0.8% |
| 37 | Mercury Insurance mercuryinsurance.com | Insurers | 0.8% |
| 38 | AAA mwg.aaa.com | Insurers | 0.8% |
| 39 | mydragon.us mydragon.us | unknown | 0.8% |
| 40 | newtowninsurance.org newtowninsurance.org | unknown | 0.8% |
Types are assigned from a published list. A source we cannot classify with confidence is left unclassified rather than guessed at.
What is on this page position-weighted organic visibility indexed to the Pennsylvania leader, share of sources cited in AI Overviews, share of answers naming a carrier, and Local Pack presence. The first three use the same 19 searches captured September 2026. Local Pack comes from a separate set of near-me searches measured per metro, joined here.
Never combined the disciplines are reported separately and are not summed. A blended score would hide the only finding that matters, which is where they disagree.
Coverage Google AI Overviews only. ChatGPT, Perplexity and Claude are separate surfaces and are not measured.