The Visibility Index
Nebraska · auto August 2026 edition Captured Jul 14–16 Next refresh Aug 1 19 searches
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Car insurance in Nebraska: who ranks, and who gets cited

Allstate leads the organic results in Nebraska. Liberty Mutual is cited most in AI answers. They are different brands, which is true in most geographies we measure. An AI Overview appeared on 84.2% of the 19 searches tracked here, citing an average of 6.8 sources.

Discipline 01 · Best insurance SEO Allstate Organic visibility 100 / 100
Discipline 02 · Best insurance GEO Liberty Mutual Cited in 21.3% of carrier citations
Discipline 03 · Best local SEO No local pack

Organic visibility

Indexed to the Nebraska leader
Organic visibility by carrier in Nebraska, auto insurance, August 2026
#CarrierVisibility index
01 Allstate 100
02 Progressive 77
03 GEICO 51.2
04 AAA 34.4
05 Liberty Mutual 32.3
06 Mercury Insurance 24
07 The General 22
08 State Farm 12.1
09 Nationwide 8.5
10 SafeAuto 7.3

AI citation share

Share of carrier citations
Share of AI Overview citations by carrier in Nebraska, auto insurance, August 2026
#CarrierShare of carrier citations
01 Liberty Mutual 21.3%
02 GEICO 14.9%
03 Allstate 12.8%
04 Progressive 12.8%
05 Farmers 8.5%
06 State Farm 6.4%
07 AAA 4.3%
08 Mercury Insurance 4.3%
09 American Family 2.1%
10 Lemonade 2.1%

Who Google cites

All sources, not only carriers
Types of source cited in AI Overviews in Nebraska, auto insurance, August 2026
#Source typeShare of citations
01 carrier 43.5%
02 publisher 21.3%
03 aggregator 18.5%
04 forum 11.1%
05 unknown 2.8%
06 regulator 1.9%
07 law_firm 0.9%

Named in the answer

Mentions, not citations
Carriers named in AI Overview text in Nebraska, auto insurance, August 2026
#CarrierShare of mentions
01 GEICO 20.6%
02 Progressive 17.5%
03 State Farm 11.1%
04 Allstate 9.5%
05 USAA 9.5%
06 Travelers 7.9%
07 Farmers 6.3%
08 Nationwide 4.8%
09 Erie Insurance 3.2%
10 AAA 3.2%

Being described in the answer and being cited as a source are different things.

What these searches return

By intent, 19 searches
AI Overview presence by search intent in Nebraska, August 2026
Search intentReturned an AI Overview
comparison 100%
cost 100%
head 100%
informational 100%
quote 66.7%
near me 0%
Nebraska · Auto · 19 captures · Jul 2026

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What is on this page position-weighted organic visibility indexed to the Nebraska leader, share of sources cited in AI Overviews, share of answers naming a carrier, and Local Pack presence. Same 19 searches for all four, captured July 2026.

Never combined the disciplines are reported separately and are not summed. A blended score would hide the only finding that matters, which is where they disagree.

Coverage Google AI Overviews only. ChatGPT, Perplexity and Claude are separate surfaces and are not measured.