Nebraska
United StatesThe Hartford leads both the organic results and the AI citations in Nebraska, which is unusual: it is the less common of the two outcomes. An AI Overview appeared on 87.5% of the 24 searches tracked here, citing an average of 7.4 sources.
| # | Carrier | Visibility index |
|---|---|---|
| 01 | The Hartford | 100 |
| 02 | Progressive Commercial | 90.9 |
| 03 | GEICO | 53.6 |
| 04 | NEXT Insurance | 48.9 |
| 05 | biBERK | 19.3 |
| 06 | Allstate | 17.5 |
| 07 | Nationwide | 15.9 |
| 08 | Hiscox | 15.1 |
| 09 | Travelers | 12 |
| 10 | Chubb | 8.6 |
| # | Carrier | Share of carrier citations |
|---|---|---|
| 01 | The Hartford | 23.3% |
| 02 | NEXT Insurance | 22.2% |
| 03 | Progressive Commercial | 17.8% |
| 04 | GEICO | 7.8% |
| 05 | Nationwide | 4.4% |
| 06 | biBERK | 4.4% |
| 07 | Hiscox | 3.3% |
| 08 | Liberty Mutual | 3.3% |
| 09 | Travelers | 3.3% |
| 10 | Allstate | 2.2% |
| # | Source type | Share of citations |
|---|---|---|
| 01 | carrier | 53.6% |
| 02 | forum | 13.7% |
| 03 | aggregator | 7.7% |
| 04 | regulator | 6% |
| 05 | publisher | 5.4% |
| 06 | unknown | 4.2% |
| 07 | agency | 3.6% |
| 08 | payroll | 2.4% |
| 09 | security vendor | 1.8% |
| 10 | association | 1.2% |
| 11 | financial institution | 0.6% |
| # | Carrier | Share of mentions |
|---|---|---|
| 01 | GEICO | 14.3% |
| 02 | Progressive | 12.7% |
| 03 | Progressive Commercial | 11.1% |
| 04 | The Hartford | 11.1% |
| 05 | NEXT Insurance | 9.5% |
| 06 | Hiscox | 7.9% |
| 07 | Nationwide | 7.9% |
| 08 | Allstate | 4.8% |
| 09 | Travelers | 4.8% |
| 10 | biBERK | 3.2% |
Being described in the answer and being cited as a source are different things.
| Search intent | Returned an AI Overview |
|---|---|
| unclassified | 87.5% |
Public boards list national carriers and aggregate the rest. We will run your brand against this exact query set in Nebraska and send you all three scores.
| # | Metro | Leading business | Share of slots | Businesses | Rating |
|---|---|---|---|---|---|
| 01 | Omaha | Alvarez Insurance Agency | 27.8% | 12 | 4.2 |
Near-me searches are measured per metro, not per state. Each metro has its own board.
The citation table above lists insurers only. This one lists everything the answer actually pointed at, which is a different picture: in Nebraska, insurers are 53.6% of cited sources and comparison sites are 7.7%.
| # | Source | Type | Share of citations |
|---|---|---|---|
| 01 | YouTube youtube.com | Forums | 13.1% |
| 02 | The Hartford thehartford.com | Insurers | 12.5% |
| 03 | NEXT Insurance nextinsurance.com | Insurers | 11.9% |
| 04 | Progressive Commercial progressivecommercial.com | Insurers | 9.5% |
| 05 | GEICO geico.com | Insurers | 4.2% |
| 06 | biBERK biberk.com | Insurers | 2.4% |
| 07 | Nationwide nationwide.com | Insurers | 2.4% |
| 08 | US Small Business Administration sba.gov | Regulators | 2.4% |
| 09 | Forbes Advisor forbes.com | Publishers | 1.8% |
| 10 | Hiscox hiscox.com | Insurers | 1.8% |
| 11 | Liberty Mutual libertymutual.com | Insurers | 1.8% |
| 12 | Travelers travelers.com | Insurers | 1.8% |
| 13 | Allstate allstate.com | Insurers | 1.2% |
| 14 | InsuredBetter insuredbetter.com | Comparison sites | 1.2% |
| 15 | Insureon insureon.com | Comparison sites | 1.2% |
| 16 | Investopedia investopedia.com | Comparison sites | 1.2% |
| 17 | newcc.gov newcc.gov | unknown | 1.2% |
| 18 | Paychex paychex.com | Payroll platforms | 1.2% |
| 19 | Texas Dept. of Insurance tdi.texas.gov | Regulators | 1.2% |
| 20 | TechInsurance techinsurance.com | Comparison sites | 1.2% |
| 21 | US Chamber of Commerce uschamber.com | Associations | 1.2% |
| 22 | US News usnews.com | Publishers | 1.2% |
| 23 | Vouch vouch.us | Insurers | 1.2% |
| 24 | 1800insurance.com 1800insurance.com | unknown | 0.6% |
| 25 | BlueVoyant bluevoyant.com | Security vendors | 0.6% |
| 26 | Business News Daily businessnewsdaily.com | Publishers | 0.6% |
| 27 | Chubb chubb.com | Insurers | 0.6% |
| 28 | Construction Coverage constructioncoverage.com | Publishers | 0.6% |
| 29 | Contractors Liability contractorsliability.com | Comparison sites | 0.6% |
| 30 | Cynet cynet.com | Security vendors | 0.6% |
| 31 | Darden Miranda dardenmiranda.com | Agencies | 0.6% |
| 32 | DC DISB disb.dc.gov | Regulators | 0.6% |
| 33 | employers.com employers.com | unknown | 0.6% |
| 34 | Wikipedia en.wikipedia.org | Publishers | 0.6% |
| 35 | fnicgroup.com fnicgroup.com | unknown | 0.6% |
| 36 | Fortinet fortinet.com | Security vendors | 0.6% |
| 37 | Federal Trade Commission ftc.gov | Regulators | 0.6% |
| 38 | Gusto gusto.com | Payroll platforms | 0.6% |
| 39 | hauptman-obrien.net hauptman-obrien.net | unknown | 0.6% |
| 40 | Higginbotham higginbotham.com | Agencies | 0.6% |
Types are assigned from a published list. A source we cannot classify with confidence is left unclassified rather than guessed at.
What is on this page position-weighted organic visibility indexed to the Nebraska leader, share of sources cited in AI Overviews, share of answers naming a carrier, and Local Pack presence. The first three use the same 24 searches captured August 2026. Local Pack comes from a separate set of near-me searches measured per metro, joined here.
Never combined the disciplines are reported separately and are not summed. A blended score would hide the only finding that matters, which is where they disagree.
Coverage Google AI Overviews only. ChatGPT, Perplexity and Claude are separate surfaces and are not measured.