Delaware
United StatesProgressive Commercial leads the organic results in Delaware. Insurance for Nonprofits is cited most in AI answers. They are different brands, which is true in most geographies we measure. An AI Overview appeared on 78.9% of the 19 searches tracked here, citing an average of 3.1 sources.
| # | Carrier | Visibility index |
|---|---|---|
| 01 | Progressive Commercial | 100 |
| 02 | NEXT Insurance | 49.6 |
| 03 | The Hartford | 42.5 |
| 04 | GEICO | 42 |
| 05 | Insurance for Nonprofits | 14.5 |
| 06 | State Farm | 14.2 |
| 07 | biBERK | 7.1 |
| 08 | Thimble | 4.7 |
| 09 | Travelers | 4.3 |
| 10 | Sentry Insurance | 3.5 |
| # | Carrier | Share of carrier citations |
|---|---|---|
| 01 | Insurance for Nonprofits | 27.8% |
| 02 | Progressive Commercial | 27.8% |
| 03 | GEICO | 16.7% |
| 04 | NEXT Insurance | 5.6% |
| 05 | Sentry Insurance | 5.6% |
| 06 | State Farm | 5.6% |
| 07 | The Hartford | 5.6% |
| 08 | biBERK | 5.6% |
| # | Source type | Share of citations |
|---|---|---|
| 01 | carrier | 38.3% |
| 02 | agency | 21.3% |
| 03 | unknown | 19.1% |
| 04 | forum | 10.6% |
| 05 | aggregator | 4.3% |
| 06 | publisher | 4.3% |
| 07 | search | 2.1% |
| # | Carrier | Share of mentions |
|---|---|---|
| 01 | GEICO | 20.8% |
| 02 | Progressive | 16.7% |
| 03 | Progressive Commercial | 16.7% |
| 04 | The Hartford | 16.7% |
| 05 | NEXT Insurance | 8.3% |
| 06 | biBERK | 4.2% |
| 07 | Sentry Insurance | 4.2% |
| 08 | State Farm | 4.2% |
| 09 | Thimble | 4.2% |
| 10 | Markel | 4.2% |
Being described in the answer and being cited as a source are different things.
| Search intent | Returned an AI Overview |
|---|---|
| unclassified | 78.9% |
Public boards list national carriers and aggregate the rest. We will run your brand against this exact query set in Delaware and send you all three scores.
The citation table above lists insurers only. This one lists everything the answer actually pointed at, which is a different picture: in Delaware, insurers are 38.3% of cited sources and comparison sites are 4.3%.
| # | Source | Type | Share of citations |
|---|---|---|---|
| 01 | Insurance for Nonprofits insurancefornonprofits.org | Insurers | 10.6% |
| 02 | Progressive Commercial progressivecommercial.com | Insurers | 10.6% |
| 03 | YouTube youtube.com | Forums | 10.6% |
| 04 | GEICO geico.com | Insurers | 6.4% |
| 05 | Insurance Pro Agencies insuranceproagencies.com | Agencies | 4.3% |
| 06 | aidenrisk.com aidenrisk.com | unknown | 2.1% |
| 07 | bcfgroup.net bcfgroup.net | unknown | 2.1% |
| 08 | biBERK biberk.com | Insurers | 2.1% |
| 09 | calnonprofitsinsurance.org calnonprofitsinsurance.org | unknown | 2.1% |
| 10 | Dayton Insurance daytoninsured.com | Agencies | 2.1% |
| 11 | Wikipedia en.wikipedia.org | Publishers | 2.1% |
| 12 | Farmer Brown Insurance farmerbrown.com | Agencies | 2.1% |
| 13 | fmins.com fmins.com | unknown | 2.1% |
| 14 | fullerins.com fullerins.com | unknown | 2.1% |
| 15 | Google google.com | Search | 2.1% |
| 16 | Gym Insurance gyminsurance.com | Comparison sites | 2.1% |
| 17 | housecallpro.com housecallpro.com | unknown | 2.1% |
| 18 | Insure Bodywork insurebodywork.com | Comparison sites | 2.1% |
| 19 | JMG Insurance jmg.com | Agencies | 2.1% |
| 20 | Michigan Community Insurance michigancommunity.com | Agencies | 2.1% |
| 21 | NEXT Insurance nextinsurance.com | Insurers | 2.1% |
| 22 | onfolio.com onfolio.com | unknown | 2.1% |
| 23 | Quote Texas quotetexas.com | Agencies | 2.1% |
| 24 | schwartzinsgrp.com schwartzinsgrp.com | unknown | 2.1% |
| 25 | Sentry Insurance sentry.com | Insurers | 2.1% |
| 26 | State Farm statefarm.com | Insurers | 2.1% |
| 27 | BFIS thebfis.com | Agencies | 2.1% |
| 28 | The Hartford thehartford.com | Insurers | 2.1% |
| 29 | Truck Info truckinfo.net | Publishers | 2.1% |
| 30 | Trucking Insurance Services truckinginsuranceservices.com | Agencies | 2.1% |
| 31 | Truckwriters truckwriters.com | Agencies | 2.1% |
| 32 | tryplayground.com tryplayground.com | unknown | 2.1% |
Types are assigned from a published list. A source we cannot classify with confidence is left unclassified rather than guessed at.
What is on this page position-weighted organic visibility indexed to the Delaware leader, share of sources cited in AI Overviews, share of answers naming a carrier, and Local Pack presence. The first three use the same 19 searches captured November 2026. Local Pack comes from a separate set of near-me searches measured per metro, joined here.
Never combined the disciplines are reported separately and are not summed. A blended score would hide the only finding that matters, which is where they disagree.
Coverage Google AI Overviews only. ChatGPT, Perplexity and Claude are separate surfaces and are not measured.