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WV
Car insurance board · September 2026

West Virginia

United States
Searches tracked
19
AI Overview rate
68.4%
Sources per answer
7.9
Locator United States

Car insurance in West Virginia: who ranks, and who gets cited

Allstate leads both the organic results and the AI citations in West Virginia, which is unusual: it is the less common of the two outcomes. An AI Overview appeared on 68.4% of the 19 searches tracked here, citing an average of 7.9 sources.

Discipline 01 · Best insurance SEO Allstate Organic visibility 100 / 100
Discipline 02 · Best insurance GEO Allstate Cited in 14.3% of carrier citations
Discipline 03 · Best local SEO No local pack

Organic visibility

Indexed to the West Virginia leader
Organic visibility by carrier in West Virginia, auto insurance, September 2026
#CarrierVisibility index
01 Allstate 100
02 AAA 23.5
03 Mercury Insurance 22.1
04 Pronto Insurance 17.6
05 Farmers 17.6
06 Direct Auto 11.8
07 GEICO 9.5
08 Liberty Mutual 7.8
09 Plymouth Rock 7.1
10 The General 7.1

AI citation share

Share of carrier citations
Share of AI Overview citations by carrier in West Virginia, auto insurance, September 2026
#CarrierShare of carrier citations
01 Allstate 14.3%
02 GEICO 14.3%
03 Liberty Mutual 14.3%
04 Progressive 14.3%
05 Nationwide 9.5%
06 AAA 4.8%
07 Alpha Direct 4.8%
08 Lemonade 4.8%
09 Mercury Insurance 4.8%
10 Pronto Insurance 4.8%

Who Google cites

All sources, not only carriers
Types of source cited in AI Overviews in West Virginia, auto insurance, September 2026
#Source typeShare of citations
01 aggregator 31.1%
02 publisher 21.4%
03 carrier 20.4%
04 agency 8.7%
05 unknown 8.7%
06 forum 6.8%
07 law firm 1%
08 social 1%
09 software 1%

Named in the answer

Mentions, not citations
Carriers named in AI Overview text in West Virginia, auto insurance, September 2026
#CarrierShare of mentions
01 GEICO 15.4%
02 Nationwide 15.4%
03 Progressive 15.4%
04 USAA 10.3%
05 Allstate 7.7%
06 Erie Insurance 7.7%
07 State Farm 7.7%
08 AAA 5.1%
09 Travelers 5.1%
10 Amica 2.6%

Being described in the answer and being cited as a source are different things.

What these searches return

By intent, 19 searches
AI Overview presence by search intent in West Virginia, September 2026
Search intentReturned an AI Overview
comparison 100%
cost 100%
quote 100%
informational 60%
head 0%
near me 0%
West Virginia · Auto · 19 captures · Jul 2026

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Every source the AI cites

40 domains · not only insurers

The citation table above lists insurers only. This one lists everything the answer actually pointed at, which is a different picture: in West Virginia, insurers are 20.4% of cited sources and comparison sites are 31.1%.

Every domain cited in AI answers for West Virginia, September 2026
#SourceType Share of citations
01 US News
usnews.com
Publishers
8.7%
02 Insurify
insurify.com
Comparison sites
6.8%
03 NerdWallet
nerdwallet.com
Comparison sites
5.8%
04 YouTube
youtube.com
Forums
4.9%
05 Experian
experian.com
Publishers
3.9%
06 LendingTree
lendingtree.com
Comparison sites
3.9%
07 The Zebra
thezebra.com
Comparison sites
3.9%
08 Allstate
allstate.com
Insurers
2.9%
09 Compare.com
compare.com
Comparison sites
2.9%
10 GEICO
geico.com
Insurers
2.9%
11 Insure.com
insure.com
Comparison sites
2.9%
12 Liberty Mutual
libertymutual.com
Insurers
2.9%
13 Progressive
progressive.com
Insurers
2.9%
14 MarketWatch
marketwatch.com
Publishers
1.9%
15 Money
money.com
Publishers
1.9%
16 Nationwide
nationwide.com
Insurers
1.9%
17 WalletHub
wallethub.com
Comparison sites
1.9%
18 3R Insurance
3rinsurance.com
Agencies
1%
19 AAA
acg.aaa.com
Insurers
1%
20 Nationwide Agency
agency.nationwide.com
Agencies
1%
21 A-MAX Auto Insurance
amaxinsurance.com
Agencies
1%
22 AOL
aol.com
Publishers
1%
23 Baldwin Risk Partners
baldwin.com
Agencies
1%
24 Alpha Direct
blog.alphadirect.co.bw
Insurers
1%
25 Bogleheads
bogleheads.org
Forums
1%
26 CNBC
cnbc.com
Publishers
1%
27 crystal-carrental.com
crystal-carrental.com
unknown
1%
28 expertinsurancereviews.com
expertinsurancereviews.com
unknown
1%
29 Facebook
facebook.com
Social
1%
30 Faroway
faroway.ai
software
1%
31 Yahoo Finance
finance.yahoo.com
Publishers
1%
32 FinanceBuzz
financebuzz.com
Publishers
1%
33 focalx.ai
focalx.ai
unknown
1%
34 Gallon Law
gallonlaw.com
Law firms
1%
35 holacarrentals.com
holacarrentals.com
unknown
1%
36 Insurance.com
insurance.com
Comparison sites
1%
37 Insurance Navy
insurancenavy.com
Agencies
1%
38 insuranceopedia.com
insuranceopedia.com
unknown
1%
39 Insure On The Spot
insureonthespot.com
Agencies
1%
40 jjwright.org
jjwright.org
unknown
1%

Types are assigned from a published list. A source we cannot classify with confidence is left unclassified rather than guessed at.

Where this board sits

Every board is free and public

What is on this page position-weighted organic visibility indexed to the West Virginia leader, share of sources cited in AI Overviews, share of answers naming a carrier, and Local Pack presence. The first three use the same 19 searches captured September 2026. Local Pack comes from a separate set of near-me searches measured per metro, joined here.

Never combined the disciplines are reported separately and are not summed. A blended score would hide the only finding that matters, which is where they disagree.

Coverage Google AI Overviews only. ChatGPT, Perplexity and Claude are separate surfaces and are not measured.