The Visibility Index
Home / The Index / United States / West Virginia / auto
Car insurance Home insurance Business insurance Same geography, three lines
WV
Car insurance board · August 2026

West Virginia

United States
Searches tracked
19
AI Overview rate
73.7%
Sources per answer
6.9
Locator United States

Car insurance in West Virginia: who ranks, and who gets cited

Allstate leads both the organic results and the AI citations in West Virginia, which is unusual: it is the less common of the two outcomes. An AI Overview appeared on 73.7% of the 19 searches tracked here, citing an average of 6.9 sources.

Discipline 01 · Best insurance SEO Allstate Organic visibility 100 / 100
Discipline 02 · Best insurance GEO Allstate Cited in 21.2% of carrier citations
Discipline 03 · Best local SEO No local pack

Organic visibility

Indexed to the West Virginia leader
Organic visibility by carrier in West Virginia, auto insurance, August 2026
#CarrierVisibility index
01 Allstate 100
02 Progressive 57.6
03 GEICO 56.7
04 Liberty Mutual 32
05 AAA 19.9
06 The General 19.5
07 State Farm 17.9
08 Mercury Insurance 13.9
09 Nationwide 7.6
10 Farmers 5.9

AI citation share

Share of carrier citations
Share of AI Overview citations by carrier in West Virginia, auto insurance, August 2026
#CarrierShare of carrier citations
01 Allstate 21.2%
02 Liberty Mutual 21.2%
03 Progressive 15.2%
04 GEICO 12.1%
05 Farmers 9.1%
06 AAA 6.1%
07 Mercury Insurance 6.1%
08 State Farm 3%
09 The General 3%
10 Travelers 3%

Who Google cites

All sources, not only carriers
Types of source cited in AI Overviews in West Virginia, auto insurance, August 2026
#Source typeShare of citations
01 carrier 34.4%
02 aggregator 27.1%
03 publisher 19.8%
04 forum 11.5%
05 agency 3.1%
06 law firm 2.1%
07 regulator 2.1%

Named in the answer

Mentions, not citations
Carriers named in AI Overview text in West Virginia, auto insurance, August 2026
#CarrierShare of mentions
01 GEICO 18.5%
02 Progressive 13%
03 Allstate 11.1%
04 Travelers 11.1%
05 State Farm 9.3%
06 USAA 9.3%
07 AAA 7.4%
08 Farmers 5.6%
09 Nationwide 5.6%
10 Erie Insurance 3.7%

Being described in the answer and being cited as a source are different things.

What these searches return

By intent, 19 searches
AI Overview presence by search intent in West Virginia, August 2026
Search intentReturned an AI Overview
unclassified 73.7%
West Virginia · Auto · 19 captures · Jul 2026

Not on these boards?

Public boards list national carriers and aggregate the rest. We will run your brand against this exact query set in West Virginia and send you all three scores.

Get your West Virginia scorecard
Free · 2-day turnaround · no call required

Every source the AI cites

35 domains · not only insurers

The citation table above lists insurers only. This one lists everything the answer actually pointed at, which is a different picture: in West Virginia, insurers are 34.4% of cited sources and comparison sites are 27.1%.

Every domain cited in AI answers for West Virginia, August 2026
#SourceType Share of citations
01 NerdWallet
nerdwallet.com
Comparison sites
11.5%
02 YouTube
youtube.com
Forums
9.4%
03 Allstate
allstate.com
Insurers
7.3%
04 Liberty Mutual
libertymutual.com
Insurers
7.3%
05 US News
usnews.com
Publishers
6.2%
06 Progressive
progressive.com
Insurers
5.2%
07 Forbes Advisor
forbes.com
Publishers
4.2%
08 GEICO
geico.com
Insurers
4.2%
09 Compare.com
compare.com
Comparison sites
3.1%
10 Farmers
farmers.com
Insurers
3.1%
11 Insurify
insurify.com
Comparison sites
3.1%
12 LendingTree
lendingtree.com
Comparison sites
3.1%
13 AAA
ace.aaa.com
Insurers
2.1%
14 Experian
experian.com
Publishers
2.1%
15 MarketWatch
marketwatch.com
Publishers
2.1%
16 Mercury Insurance
mercuryinsurance.com
Insurers
2.1%
17 Money
money.com
Publishers
2.1%
18 Reddit
reddit.com
Forums
2.1%
19 The Zebra
thezebra.com
Comparison sites
2.1%
20 Way.com
way.com
Comparison sites
2.1%
21 Baldwin Risk Partners
baldwin.com
Agencies
1%
22 Chandler Law
chandlerlaw.com
Law firms
1%
23 CNBC
cnbc.com
Publishers
1%
24 Consumer Reports
consumerreports.org
Publishers
1%
25 Yahoo Finance
finance.yahoo.com
Publishers
1%
26 California Dept. of Insurance
insurance.ca.gov
Regulators
1%
27 Insure.com
insure.com
Comparison sites
1%
28 Insure On The Spot
insureonthespot.com
Agencies
1%
29 Kistler Law Firm
kistlerlawfirm.com
Law firms
1%
30 Leavitt Group
leavitt.com
Agencies
1%
31 Georgia OCI
oci.georgia.gov
Regulators
1%
32 State Farm
statefarm.com
Insurers
1%
33 The General
thegeneral.com
Insurers
1%
34 Travelers
travelers.com
Insurers
1%
35 WalletHub
wallethub.com
Comparison sites
1%

Types are assigned from a published list. A source we cannot classify with confidence is left unclassified rather than guessed at.

Where this board sits

Every board is free and public

What is on this page position-weighted organic visibility indexed to the West Virginia leader, share of sources cited in AI Overviews, share of answers naming a carrier, and Local Pack presence. The first three use the same 19 searches captured August 2026. Local Pack comes from a separate set of near-me searches measured per metro, joined here.

Never combined the disciplines are reported separately and are not summed. A blended score would hide the only finding that matters, which is where they disagree.

Coverage Google AI Overviews only. ChatGPT, Perplexity and Claude are separate surfaces and are not measured.