The Visibility Index
Alberta · commercial August 2026 edition Captured Jul 14–16 Next refresh Aug 1 24 searches
Home / The Index / Canada / Alberta / commercial

Business insurance in Alberta: who ranks, and who gets cited

Intact leads the organic results in Alberta. TD Insurance is cited most in AI answers. They are different brands, which is true in most geographies we measure. An AI Overview appeared on 83.3% of the 24 searches tracked here, citing an average of 7.2 sources.

Discipline 01 · Best insurance SEO Intact Organic visibility 100 / 100
Discipline 02 · Best insurance GEO TD Insurance Cited in 33.3% of carrier citations
Discipline 03 · Best local SEO No local pack

Organic visibility

Indexed to the Alberta leader
Organic visibility by carrier in Alberta, commercial insurance, August 2026
#CarrierVisibility index
01 Intact 100
02 TD Insurance 61.3
03 Co-operators 34.5
04 The Hartford 13
05 Travelers 12.7
06 AMA 8.3
07 Desjardins 7.7
08 RBC Insurance 6.8
09 Aviva Canada 5.8
10 Nationwide 3.7

AI citation share

Share of carrier citations
Share of AI Overview citations by carrier in Alberta, commercial insurance, August 2026
#CarrierShare of carrier citations
01 TD Insurance 33.3%
02 Chubb 20%
03 Intact 20%
04 Co-operators 13.3%
05 Desjardins 13.3%

Who Google cites

All sources, not only carriers
Types of source cited in AI Overviews in Alberta, commercial insurance, August 2026
#Source typeShare of citations
01 agency 33.3%
02 unknown 22.2%
03 aggregator 16%
04 carrier 10.4%
05 regulator 10.4%
06 forum 6.2%
07 publisher 1.4%

Named in the answer

Mentions, not citations
Carriers named in AI Overview text in Alberta, commercial insurance, August 2026
#CarrierShare of mentions
01 Chubb 20%
02 Intact 20%
03 TD Insurance 20%
04 Desjardins 13.3%
05 NEXT Insurance 6.7%
06 Co-operators 6.7%
07 AMA 6.7%
08 Thimble 6.7%

Being described in the answer and being cited as a source are different things.

What these searches return

By intent, 24 searches
AI Overview presence by search intent in Alberta, August 2026
Search intentReturned an AI Overview
comparison 100%
cost 100%
head 100%
informational 100%
quote 100%
line specific 71.4%
near me 0%
Alberta · Auto · 24 captures · Jul 2026

Not on these boards?

Public boards list national carriers and aggregate the rest. We will run your brand against this exact query set in Alberta and send you all three scores.

Get your Alberta scorecard
Free · 2-day turnaround · no call required

What is on this page position-weighted organic visibility indexed to the Alberta leader, share of sources cited in AI Overviews, share of answers naming a carrier, and Local Pack presence. Same 24 searches for all four, captured July 2026.

Never combined the disciplines are reported separately and are not summed. A blended score would hide the only finding that matters, which is where they disagree.

Coverage Google AI Overviews only. ChatGPT, Perplexity and Claude are separate surfaces and are not measured.