Oklahoma
United StatesAllstate leads both the organic results and the AI citations in Oklahoma, which is unusual: it is the less common of the two outcomes. An AI Overview appeared on 80% of the 15 searches tracked here, citing an average of 5.5 sources.
| # | Carrier | Visibility index |
|---|---|---|
| 01 | Allstate | 100 |
| 02 | GEICO | 66.2 |
| 03 | State Farm | 46.7 |
| 04 | Liberty Mutual | 37.4 |
| 05 | Progressive | 37 |
| 06 | Farm Bureau Financial Services | 33.3 |
| 07 | Auto-Owners | 33.3 |
| 08 | Hippo | 30.3 |
| 09 | Farmers | 25 |
| 10 | NJM | 21.4 |
| # | Carrier | Share of carrier citations |
|---|---|---|
| 01 | Allstate | 17.9% |
| 02 | Progressive | 14.3% |
| 03 | Liberty Mutual | 10.7% |
| 04 | GEICO | 7.1% |
| 05 | Kin Insurance | 7.1% |
| 06 | State Farm | 7.1% |
| 07 | Travelers | 7.1% |
| 08 | Farm Bureau Financial Services | 3.6% |
| 09 | Farmers | 3.6% |
| 10 | Grange Insurance | 3.6% |
| # | Source type | Share of citations |
|---|---|---|
| 01 | carrier | 42.4% |
| 02 | aggregator | 19.7% |
| 03 | forum | 18.2% |
| 04 | publisher | 6.1% |
| 05 | social | 4.5% |
| 06 | unknown | 4.5% |
| 07 | agency | 1.5% |
| 08 | contractor | 1.5% |
| 09 | regulator | 1.5% |
| # | Carrier | Share of mentions |
|---|---|---|
| 01 | Progressive | 13.5% |
| 02 | Allstate | 9.6% |
| 03 | State Farm | 9.6% |
| 04 | USAA | 9.6% |
| 05 | Liberty Mutual | 7.7% |
| 06 | Amica | 5.8% |
| 07 | GEICO | 5.8% |
| 08 | Lemonade | 5.8% |
| 09 | Nationwide | 5.8% |
| 10 | Travelers | 5.8% |
Being described in the answer and being cited as a source are different things.
| Search intent | Returned an AI Overview |
|---|---|
| comparison | 100% |
| cost | 100% |
| informational | 100% |
| quote | 100% |
| head | 0% |
| near me | 0% |
Public boards list national carriers and aggregate the rest. We will run your brand against this exact query set in Oklahoma and send you all three scores.
| # | Metro | Leading business | Share of slots | Businesses | Rating |
|---|---|---|---|---|---|
| 01 | Oklahoma City | Thrive Insurance | 22.2% | 10 | 4.8 |
| 02 | Tulsa | Cheapest Auto Insurance | 30.6% | 7 | 4.9 |
Near-me searches are measured per metro, not per state. Each metro has its own board.
The citation table above lists insurers only. This one lists everything the answer actually pointed at, which is a different picture: in Oklahoma, insurers are 42.4% of cited sources and comparison sites are 19.7%.
| # | Source | Type | Share of citations |
|---|---|---|---|
| 01 | YouTube youtube.com | Forums | 16.7% |
| 02 | NerdWallet nerdwallet.com | Comparison sites | 9.1% |
| 03 | Allstate allstate.com | Insurers | 7.6% |
| 04 | Progressive progressive.com | Insurers | 6.1% |
| 05 | Liberty Mutual libertymutual.com | Insurers | 4.5% |
| 06 | The Zebra thezebra.com | Comparison sites | 4.5% |
| 07 | US News usnews.com | Publishers | 4.5% |
| 08 | Facebook facebook.com | Social | 3% |
| 09 | GEICO geico.com | Insurers | 3% |
| 10 | Kin Insurance kin.com | Insurers | 3% |
| 11 | State Farm statefarm.com | Insurers | 3% |
| 12 | Travelers travelers.com | Insurers | 3% |
| 13 | cali-energy.com cali-energy.com | unknown | 1.5% |
| 14 | crowmillerinsurance.com crowmillerinsurance.com | unknown | 1.5% |
| 15 | cwsiding.com cwsiding.com | unknown | 1.5% |
| 16 | South Carolina DOI doi.sc.gov | Regulators | 1.5% |
| 17 | Farmers farmers.com | Insurers | 1.5% |
| 18 | Farm Bureau Financial Services fbfs.com | Insurers | 1.5% |
| 19 | Forbes Advisor forbes.com | Publishers | 1.5% |
| 20 | Grange Insurance grangeinsurance.com | Insurers | 1.5% |
| 21 | Hutchinson Insurance hutins.com | Agencies | 1.5% |
| 22 | Infinity Roofing infinityroofer.com | contractor | 1.5% |
| 23 | Insurify insurify.com | Comparison sites | 1.5% |
| 24 | LendingTree lendingtree.com | Comparison sites | 1.5% |
| 25 | LinkedIn linkedin.com | Social | 1.5% |
| 26 | Matic matic.com | Comparison sites | 1.5% |
| 27 | Nationwide nationwide.com | Insurers | 1.5% |
| 28 | Policygenius policygenius.com | Comparison sites | 1.5% |
| 29 | Reddit reddit.com | Forums | 1.5% |
| 30 | The Hartford thehartford.com | Insurers | 1.5% |
| 31 | TruStage trustage.com | Insurers | 1.5% |
| 32 | Universal Property universalproperty.com | Insurers | 1.5% |
| 33 | USAA usaa.com | Insurers | 1.5% |
Types are assigned from a published list. A source we cannot classify with confidence is left unclassified rather than guessed at.
What is on this page position-weighted organic visibility indexed to the Oklahoma leader, share of sources cited in AI Overviews, share of answers naming a carrier, and Local Pack presence. The first three use the same 15 searches captured November 2026. Local Pack comes from a separate set of near-me searches measured per metro, joined here.
Never combined the disciplines are reported separately and are not summed. A blended score would hide the only finding that matters, which is where they disagree.
Coverage Google AI Overviews only. ChatGPT, Perplexity and Claude are separate surfaces and are not measured.