Nova Scotia
United StatesIntact leads both the organic results and the AI citations in Nova Scotia, which is unusual: it is the less common of the two outcomes. An AI Overview appeared on 87.5% of the 24 searches tracked here, citing an average of 3.6 sources.
| # | Carrier | Visibility index |
|---|---|---|
| 01 | Intact | 100 |
| 02 | TD Insurance | 74 |
| 03 | Federated Insurance Canada | 34.1 |
| 04 | RBC Insurance | 33 |
| 05 | The Hartford | 26.1 |
| 06 | Vouch | 22.3 |
| 07 | Co-operators | 17.5 |
| 08 | Mutual Benefit Group | 11.2 |
| 09 | Desjardins | 7.4 |
| 10 | BCAA | 7.4 |
| # | Carrier | Share of carrier citations |
|---|---|---|
| 01 | Intact | 26.1% |
| 02 | Definity | 13% |
| 03 | The Hartford | 13% |
| 04 | Co-operators | 8.7% |
| 05 | Federated Insurance Canada | 8.7% |
| 06 | TD Insurance | 8.7% |
| 07 | Allstate | 4.3% |
| 08 | Chubb | 4.3% |
| 09 | Desjardins | 4.3% |
| 10 | GEICO | 4.3% |
| # | Source type | Share of citations |
|---|---|---|
| 01 | carrier | 30.3% |
| 02 | unknown | 15.8% |
| 03 | regulator | 13.2% |
| 04 | agency | 11.8% |
| 05 | aggregator | 10.5% |
| 06 | forum | 7.9% |
| 07 | association | 6.6% |
| 08 | security vendor | 2.6% |
| 09 | social | 1.3% |
| # | Carrier | Share of mentions |
|---|---|---|
| 01 | Intact | 25% |
| 02 | Desjardins | 14.3% |
| 03 | TD Insurance | 14.3% |
| 04 | Allstate | 10.7% |
| 05 | Chubb | 7.1% |
| 06 | RBC Insurance | 7.1% |
| 07 | The Hartford | 7.1% |
| 08 | Federated Insurance | 3.6% |
| 09 | GEICO | 3.6% |
| 10 | Vouch | 3.6% |
Being described in the answer and being cited as a source are different things.
| Search intent | Returned an AI Overview |
|---|---|
| comparison | 100% |
| head | 100% |
| informational | 100% |
| quote | 100% |
| line specific | 100% |
| cost | 66.7% |
| near me | 0% |
Public boards list national carriers and aggregate the rest. We will run your brand against this exact query set in Nova Scotia and send you all three scores.
The citation table above lists insurers only. This one lists everything the answer actually pointed at, which is a different picture: in Nova Scotia, insurers are 30.3% of cited sources and comparison sites are 10.5%.
| # | Source | Type | Share of citations |
|---|---|---|---|
| 01 | Intact intact.ca | Insurers | 7.9% |
| 02 | Nova Scotia WCB wcb.ns.ca | Regulators | 6.6% |
| 03 | YouTube youtube.com | Forums | 6.6% |
| 04 | Zensurance zensurance.com | Comparison sites | 5.3% |
| 05 | ACERA acera.ca | Associations | 3.9% |
| 06 | Definity economical.com | Insurers | 3.9% |
| 07 | The Hartford thehartford.com | Insurers | 3.9% |
| 08 | Western Financial Group westernfinancialgroup.ca | Agencies | 3.9% |
| 09 | Co-operators cooperators.ca | Insurers | 2.6% |
| 10 | Federated Insurance Canada federated.ca | Insurers | 2.6% |
| 11 | HUB International hubinternational.com | Agencies | 2.6% |
| 12 | Insurance Bureau of Canada ibc.ca | Regulators | 2.6% |
| 13 | Ontario Nurses Association ona.ca | Associations | 2.6% |
| 14 | ratesopedia.com ratesopedia.com | unknown | 2.6% |
| 15 | Roughley Insurance roughleyinsurance.com | Agencies | 2.6% |
| 16 | TD Insurance tdinsurance.com | Insurers | 2.6% |
| 17 | advisorcovered.com advisorcovered.com | unknown | 1.3% |
| 18 | aig.ca aig.ca | unknown | 1.3% |
| 19 | Allstate allstate.com | Insurers | 1.3% |
| 20 | BlueVoyant bluevoyant.com | Security vendors | 1.3% |
| 21 | BrokerLink brokerlink.ca | Agencies | 1.3% |
| 22 | Chubb chubb.com | Insurers | 1.3% |
| 23 | dehayes.com dehayes.com | unknown | 1.3% |
| 24 | Desjardins desjardins.com | Insurers | 1.3% |
| 25 | easyinsure.ca easyinsure.ca | unknown | 1.3% |
| 26 | Facebook facebook.com | Social | 1.3% |
| 27 | Fortinet fortinet.com | Security vendors | 1.3% |
| 28 | Federal Trade Commission ftc.gov | Regulators | 1.3% |
| 29 | GEICO geico.com | Insurers | 1.3% |
| 30 | Certain getcertain.ca | Comparison sites | 1.3% |
| 31 | hellopebl.com hellopebl.com | unknown | 1.3% |
| 32 | California Dept. of Insurance insurance.ca.gov | Regulators | 1.3% |
| 33 | money.ca money.ca | unknown | 1.3% |
| 34 | navacord.com navacord.com | unknown | 1.3% |
| 35 | pib.com pib.com | unknown | 1.3% |
| 36 | Ratehub ratehub.ca | Comparison sites | 1.3% |
| 37 | Rates.ca rates.ca | Comparison sites | 1.3% |
| 38 | RBC Insurance rbcinsurance.com | Insurers | 1.3% |
| 39 | Reddit reddit.com | Forums | 1.3% |
| 40 | Surex surex.com | Comparison sites | 1.3% |
Types are assigned from a published list. A source we cannot classify with confidence is left unclassified rather than guessed at.
What is on this page position-weighted organic visibility indexed to the Nova Scotia leader, share of sources cited in AI Overviews, share of answers naming a carrier, and Local Pack presence. The first three use the same 24 searches captured November 2026. Local Pack comes from a separate set of near-me searches measured per metro, joined here.
Never combined the disciplines are reported separately and are not summed. A blended score would hide the only finding that matters, which is where they disagree.
Coverage Google AI Overviews only. ChatGPT, Perplexity and Claude are separate surfaces and are not measured.