Newfoundland And Labrador
United StatesIntact leads the organic results in Newfoundland And Labrador. TD Insurance is cited most in AI answers. They are different brands, which is true in most geographies we measure. An AI Overview appeared on 84.2% of the 19 searches tracked here, citing an average of 3.6 sources.
| # | Carrier | Visibility index |
|---|---|---|
| 01 | Intact | 100 |
| 02 | NEXT Insurance | 97.2 |
| 03 | The Hartford | 83.3 |
| 04 | Progressive Commercial | 69.4 |
| 05 | TD Insurance | 62.5 |
| 06 | AmTrust | 41.7 |
| 07 | Federated Insurance Canada | 34.7 |
| # | Carrier | Share of carrier citations |
|---|---|---|
| 01 | TD Insurance | 33.3% |
| 02 | Progressive Commercial | 22.2% |
| 03 | Federated Insurance Canada | 11.1% |
| 04 | GEICO | 11.1% |
| 05 | Intact | 11.1% |
| 06 | Square One | 11.1% |
| # | Source type | Share of citations |
|---|---|---|
| 01 | unknown | 36.8% |
| 02 | agency | 19.3% |
| 03 | carrier | 15.8% |
| 04 | aggregator | 14% |
| 05 | association | 7% |
| 06 | search | 5.3% |
| 07 | forum | 1.8% |
| # | Carrier | Share of mentions |
|---|---|---|
| 01 | TD Insurance | 23.1% |
| 02 | Intact | 15.4% |
| 03 | Progressive | 15.4% |
| 04 | Chubb | 7.7% |
| 05 | Desjardins | 7.7% |
| 06 | GEICO | 7.7% |
| 07 | Johnson Insurance | 7.7% |
| 08 | Progressive Commercial | 7.7% |
| 09 | Thimble | 7.7% |
Being described in the answer and being cited as a source are different things.
| Search intent | Returned an AI Overview |
|---|---|
| unclassified | 84.2% |
Public boards list national carriers and aggregate the rest. We will run your brand against this exact query set in Newfoundland And Labrador and send you all three scores.
The citation table above lists insurers only. This one lists everything the answer actually pointed at, which is a different picture: in Newfoundland And Labrador, insurers are 15.8% of cited sources and comparison sites are 14%.
| # | Source | Type | Share of citations |
|---|---|---|---|
| 01 | Western Financial Group westernfinancialgroup.ca | Agencies | 7% |
| 02 | ACERA acera.ca | Associations | 5.3% |
| 03 | Google google.com | Search | 5.3% |
| 04 | TD Insurance tdinsurance.com | Insurers | 5.3% |
| 05 | Zensurance zensurance.com | Comparison sites | 5.3% |
| 06 | BrokerLink brokerlink.ca | Agencies | 3.5% |
| 07 | Certain getcertain.ca | Comparison sites | 3.5% |
| 08 | HUB International hubinternational.com | Agencies | 3.5% |
| 09 | Progressive Commercial progressivecommercial.com | Insurers | 3.5% |
| 10 | aidenrisk.com aidenrisk.com | unknown | 1.8% |
| 11 | businessinsuranceregina.ca businessinsuranceregina.ca | unknown | 1.8% |
| 12 | cherryinsurance.ca cherryinsurance.ca | unknown | 1.8% |
| 13 | Compare the Market comparethemarket.com | Comparison sites | 1.8% |
| 14 | cornerstoneins.ca cornerstoneins.ca | unknown | 1.8% |
| 15 | coughlin.com coughlin.com | unknown | 1.8% |
| 16 | directlineforbusiness.co.uk directlineforbusiness.co.uk | unknown | 1.8% |
| 17 | Federated Insurance Canada federated.ca | Insurers | 1.8% |
| 18 | GEICO geico.com | Insurers | 1.8% |
| 19 | globalinsurancesolutions.com.au globalinsurancesolutions.com.au | unknown | 1.8% |
| 20 | hansonryan.com hansonryan.com | unknown | 1.8% |
| 21 | insurancebee.com insurancebee.com | unknown | 1.8% |
| 22 | insurancehero.ca insurancehero.ca | unknown | 1.8% |
| 23 | insuranceshope.ca insuranceshope.ca | unknown | 1.8% |
| 24 | insurelinepearl.com insurelinepearl.com | unknown | 1.8% |
| 25 | Intact intact.ca | Insurers | 1.8% |
| 26 | lifestoreinsurance.com lifestoreinsurance.com | unknown | 1.8% |
| 27 | lloydsadd.com lloydsadd.com | unknown | 1.8% |
| 28 | LowestRates lowestrates.ca | Comparison sites | 1.8% |
| 29 | mehmigroup.com mehmigroup.com | unknown | 1.8% |
| 30 | Mitch Insurance mitchinsurance.com | Agencies | 1.8% |
| 31 | multirisk.ca multirisk.ca | unknown | 1.8% |
| 32 | mybrokers.ca mybrokers.ca | unknown | 1.8% |
| 33 | petleyhare.com petleyhare.com | unknown | 1.8% |
| 34 | pmuspecialty.ca pmuspecialty.ca | unknown | 1.8% |
| 35 | Rates.ca rates.ca | Comparison sites | 1.8% |
| 36 | Reddit reddit.com | Forums | 1.8% |
| 37 | Square One squareone.ca | Insurers | 1.8% |
| 38 | Brokers Insurance Group thebig.ca | Associations | 1.8% |
| 39 | theonn.ca theonn.ca | unknown | 1.8% |
| 40 | Trucking Insurance Services truckinginsuranceservices.com | Agencies | 1.8% |
Types are assigned from a published list. A source we cannot classify with confidence is left unclassified rather than guessed at.
What is on this page position-weighted organic visibility indexed to the Newfoundland And Labrador leader, share of sources cited in AI Overviews, share of answers naming a carrier, and Local Pack presence. The first three use the same 19 searches captured November 2026. Local Pack comes from a separate set of near-me searches measured per metro, joined here.
Never combined the disciplines are reported separately and are not summed. A blended score would hide the only finding that matters, which is where they disagree.
Coverage Google AI Overviews only. ChatGPT, Perplexity and Claude are separate surfaces and are not measured.