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Insurance board · November 2026

Prince Edward Island

United States
Searches tracked
19
AI Overview rate
84.2%
Sources per answer
3.6

Insurance in Prince Edward Island: who ranks, and who gets cited

TD Insurance leads both the organic results and the AI citations in Prince Edward Island, which is unusual: it is the less common of the two outcomes. An AI Overview appeared on 84.2% of the 19 searches tracked here, citing an average of 3.6 sources.

Discipline 01 · Best insurance SEO TD Insurance Organic visibility 100 / 100
Discipline 02 · Best insurance GEO TD Insurance Cited in 44.4% of carrier citations
Discipline 03 · Best local SEO No local pack

Organic visibility

Indexed to the Prince Edward Island leader
Organic visibility by carrier in Prince Edward Island, specialty insurance, November 2026
#CarrierVisibility index
01 TD Insurance 100
02 Intact 88.9
03 Insurance for Nonprofits 44.4
04 GEICO 36
05 The Hartford 22.2
06 AmTrust 22.2
07 Federated Insurance Canada 17.6
08 SGI Canada 13
09 Thimble 11.1
10 Definity 8.9

AI citation share

Share of carrier citations
Share of AI Overview citations by carrier in Prince Edward Island, specialty insurance, November 2026
#CarrierShare of carrier citations
01 TD Insurance 44.4%
02 Progressive Commercial 22.2%
03 GEICO 11.1%
04 Intact 11.1%
05 SGI Canada 11.1%

Who Google cites

All sources, not only carriers
Types of source cited in AI Overviews in Prince Edward Island, specialty insurance, November 2026
#Source typeShare of citations
01 unknown 36.2%
02 agency 20.7%
03 aggregator 15.5%
04 carrier 15.5%
05 forum 5.2%
06 search 3.4%
07 association 1.7%
08 regulator 1.7%

Named in the answer

Mentions, not citations
Carriers named in AI Overview text in Prince Edward Island, specialty insurance, November 2026
#CarrierShare of mentions
01 TD Insurance 38.5%
02 GEICO 15.4%
03 Chubb 7.7%
04 Federated Insurance 7.7%
05 Intact 7.7%
06 Liberty Mutual 7.7%
07 SGI Canada 7.7%
08 The Personal 7.7%

Being described in the answer and being cited as a source are different things.

What these searches return

By intent, 19 searches
AI Overview presence by search intent in Prince Edward Island, November 2026
Search intentReturned an AI Overview
unclassified 84.2%
Prince Edward Island · Auto · 19 captures · Jul 2026

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Every source the AI cites

40 domains · not only insurers

The citation table above lists insurers only. This one lists everything the answer actually pointed at, which is a different picture: in Prince Edward Island, insurers are 15.5% of cited sources and comparison sites are 15.5%.

Every domain cited in AI answers for Prince Edward Island, November 2026
#SourceType Share of citations
01 Western Financial Group
westernfinancialgroup.ca
Agencies
8.6%
02 TD Insurance
tdinsurance.com
Insurers
6.9%
03 Rates.ca
rates.ca
Comparison sites
5.2%
04 Certain
getcertain.ca
Comparison sites
3.4%
05 Google
google.com
Search
3.4%
06 Mitch Insurance
mitchinsurance.com
Agencies
3.4%
07 Progressive Commercial
progressivecommercial.com
Insurers
3.4%
08 YouTube
youtube.com
Forums
3.4%
09 Zensurance
zensurance.com
Comparison sites
3.4%
10 ACERA
acera.ca
Associations
1.7%
11 ahainsurance.ca
ahainsurance.ca
unknown
1.7%
12 Akan Insurance
akaninsurance.ca
Agencies
1.7%
13 bflcanada.ca
bflcanada.ca
unknown
1.7%
14 bluecloudcpa.com
bluecloudcpa.com
unknown
1.7%
15 BrokerLink
brokerlink.ca
Agencies
1.7%
16 ccohs.ca
ccohs.ca
unknown
1.7%
17 commercialinsurancemontreal.ca
commercialinsurancemontreal.ca
unknown
1.7%
18 Compare the Market
comparethemarket.com
Comparison sites
1.7%
19 GEICO
geico.com
Insurers
1.7%
20 globalinsurancesolutions.com.au
globalinsurancesolutions.com.au
unknown
1.7%
21 hansonryan.com
hansonryan.com
unknown
1.7%
22 hrai.ca
hrai.ca
unknown
1.7%
23 InSocial RA
insocialra.com
unknown
1.7%
24 insurancebee.com
insurancebee.com
unknown
1.7%
25 Intact
intact.ca
Insurers
1.7%
26 jamesinwood.com
jamesinwood.com
unknown
1.7%
27 janitorialleadspro.com
janitorialleadspro.com
unknown
1.7%
28 krywolt.com
krywolt.com
unknown
1.7%
29 McDougall Insurance
mcdougallinsurance.com
Agencies
1.7%
30 myboardwalk.ca
myboardwalk.ca
unknown
1.7%
31 mybrokers.ca
mybrokers.ca
unknown
1.7%
32 mychoice.ca
mychoice.ca
unknown
1.7%
33 olympiabenefits.com
olympiabenefits.com
unknown
1.7%
34 peake-mcinnis.com
peake-mcinnis.com
unknown
1.7%
35 Ratehub
ratehub.ca
Comparison sites
1.7%
36 Reddit
reddit.com
Forums
1.7%
37 resources.charityvillage.com
resources.charityvillage.com
unknown
1.7%
38 SGI Canada
sgicanada.ca
Insurers
1.7%
39 summitcover.ca
summitcover.ca
unknown
1.7%
40 theonn.ca
theonn.ca
unknown
1.7%

Types are assigned from a published list. A source we cannot classify with confidence is left unclassified rather than guessed at.

Where this board sits

Every board is free and public

What is on this page position-weighted organic visibility indexed to the Prince Edward Island leader, share of sources cited in AI Overviews, share of answers naming a carrier, and Local Pack presence. The first three use the same 19 searches captured November 2026. Local Pack comes from a separate set of near-me searches measured per metro, joined here.

Never combined the disciplines are reported separately and are not summed. A blended score would hide the only finding that matters, which is where they disagree.

Coverage Google AI Overviews only. ChatGPT, Perplexity and Claude are separate surfaces and are not measured.